Category Archives: Business Marketing

Social Media Influence, a Tucson Conference Talk about 2011 Trends

I spoke this week to attendees of 38th Annual Symposium on Racing & Gaming – a group that represents a tradition that instills passion in the blood for many. My thanks to the University of Arizona Race Track Industry Program … Continue reading

Posted in Business Marketing, Marketing, Social Media, Tucson | Tagged , , , | Leave a comment

Social Media Influence & Tucson Festival of Books

Conversations about books and the digital universe go hand-in-hand at the country’s fourth largest book festival.  Nooks, Kindles, iPads and mobile devices are everywhere in the tapestry of authors tents and books. Is there any doubt that communication, reading and … Continue reading

Posted in Books, Business Marketing, Communications, Local Small Business, Marketing, Social Media, Tucson | Tagged , , , | Leave a comment

A Tucson Locavore Tale: In Thanks for Local Food and Business

We choose local foods and businesses as part of a more sustainable lifestyle. In this all-American week of pilgrims and thanks I am pleased that the go-local movement is growing. Going local is about business, food and a way of … Continue reading

Posted in Business Marketing, local food, Local Small Business, Marketing, Regional Planning, Smart Growth, Sustainability, sustainable farms, Tucson | Tagged , , , , | Leave a comment

Students: Don’t Forget Social Media When Envisioning Career Development

Recently I spoke with a group of Art Institute of Tucson students about using social media for job hunting. Too many don’t keep their ear to the ground and don’t use social networking platforms to help them envision their career … Continue reading

Posted in Books, Business Marketing, Communications, Social Media, Tucson | Tagged , , , , | Leave a comment

Building Brand, The Common Sense Method

Is your brand effectively threading through every step you take in your business? Ah, brand identity. It’s something all organizations need. It colors a business personality from its competencies to its culture. There’s no time in our online world to … Continue reading

Posted in Business Marketing, Tucson | Tagged , , , , , , | Leave a comment